It’s dangerous for me to be in public and at a coffee shop for a few hours on end. Why? Because people do a lot of “coffee-shop-business-talk.” And this category of talk, I’m finding, will typically at some point lead to a Social Media conversation.
Yesterday was no different. I overheard three men conversing about their new business. They were brainstorming about the business in general when the subject of Social Media came up. The conversation sounded similar to this:
Man 1: “I’ve heard we need to do Social Media. I guess it’s going to be important for the future of business.”
Man 2: “Really? Like Twitter and Facebook?”
Man 3: “How about LinkedIn and Google? Is LinkedIn Google?”
Man 1: “Well I use Twitter. I basically send out what they call, “Tweets.” I mostly send quotes or other bits of information someone might find important. I take the links and put them into this program called BITY. And BITY is great because then you can see how many people are clicking on it.”
Man 2: So we should probably start doing this.
Shortly after, I got up to leave. But before I did so, I knew there was no way I could leave without at the very least stopping by, introducing myself and letting them know that it was actually bit.ly.
I hope they weren’t offended by me “up in their social media business.” The truth is that I am glad I stopped by, even if it was just for a second. For many people, Social Media may be “old news.” These beginning stages happened for them 5-10 years ago. But I think it’s very important to remember that for the General Population, this is a relatively “new age” form of Marketing. I appreciate the effort and Social Media acknowledgment.
And besides, (I told them) I’m always happy to help fellow Minnesotans!
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You will heal. I will help.